COLUMBUS, Ohio (July 20, 2008) — You know what makes the world go round? These days that’s a hard question to answer if you’re in the business of trying to understand your customer. In the world of design, advertising and marketing you need data, it’s simple as that. Data comes from you, me, that guy over there eating a pizza; it’s everywhere and its golden because data can tell you a story, a future story of what could be.
Today’s consumer is under siege with mass media mayhem, rising gas prices, and credit card crunches. All the while your brand is fighting to keep up with what they are doing, and more importantly, what they are thinking. Consumers are willing to help you out- help you make sense of things if you’d simply engage them, talk to them in a way that is fun, addicting, honest and interesting.
spotWurk™ is a new service that connects brands, market researchers and advertisers to consumers by engaging them on a whole new level of ubiquitous computing.
We make consumers part of the design process by tapping into the pulse of now. As an added benefit, brands get back on the radar, they engage, research, discover trends and begin to understand their dynamic consumer.
spotWurk™: a collective of souls that met on the eve of Columbus StartUp Weekend™, collaborated on a vision and saw the future together in a way that’s hard to explain other than to say - Wow, and you’ll be seeing us soon.







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